/am/clients/ps-268/brief/j-0142 · draft

Design brief.

Five sections. A–J live inside them. C, D, and F are blockers — if those are open the brief does not go to the PM, and the PM is who assigns the designer.

AUTOSAVED · LEAVE ANY TIME

2 / 5 COMPLETE

Step 3 · Deadline

PS 268 · J-0142

When must the designer deliver?

The date the designer owes the file. Install week is a proposal the PM books — do not put it here.

Designer delivery, not install. Tie the date to why the designer must hit it.

Why the designer owes this date

ADesigner due date setThe date the designer must deliver, not the date the client wants it installed.IDeliverable statedMockup, print file, or both — and what the mockup has to show for this client to say yes.

Brief so far

Gate: five sections filled, and every C, D, and F line attested. Anything else can be unknown if you write N/A. The PM structures this and routes a designer.